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Dan Haines
Vice President of Marketing & Advertising

Dan is a marketing veteran from the consumer packaged goods industry. He started his career at the Campbell Soup Company where he played key roles in Marketing Planning, Marketing Research, and Brand Management. Dan then spent 17 years at the Hershey Company. There he was primarily involved with Brand Management and managed such well know brands as Hershey’s Syrup, Twizzlers, York Peppermint Patties, PayDay, and others. Dan also played a key role in Consumer Promotion and managed Hershey’s national product sampling programs, and Hershey’s NASCAR Nextel Cup sponsorship of Kevin Harvick and #29 car.

Dan graduated from Messiah College with a Bachelor’s of Science in Business-Marketing. He received his MBA from The George Washington University in Washington, DC. He is responsible for all aspects of advertising, promotions, and marketing for Ollie’s Bargain Outlet. Dan reports directly to Mark Butler, President and C.E.O.

VPmarketing@olliesbargainoutlet.com

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