|Ollie’s advertising is unique and recognizable. Combining a variety of media vehicles, we reach the mass markets throughout the year with our “Good Stuff Cheap” message.
Our newspaper ads are created with a hand written style that are dominated with caricatures of Ollie depicting current events or special sales. Our grand opening flyer covers incorporate special events and hoopla promoting the new store.
We utilize a variety of advertising tools including radio, television, and billboard advertising.
Our colorful in-store caricatures and witty signage are unique to Ollie’s and help create a sense of excitement. Ollie’s is a sponsor of NASCAR Sprint Cup Racing, major and minor league baseball, and collegiate level sports. Ollie’s is also a proud partner of Children’s Miracle Network, Cal Ripken Sr Foundation, and the Kasey Kahne Foundation.
Ollie’s Army is Ollie’s version of a frequent shopper club. Recruits in Ollie’s Army earn special savings throughout the year that are exclusively for Ollie’s Army members and not offered to the general public. We currently have over 3 million members in our database, which is growing by thousands each week.